(︎) Kokoo
A rebranding brief for Divine Chocolate.
Kokoo is the only chocolate
company in the world which is
100% Fairtrade and owned by
cocoa farmers.
Concept:
The new design reflects growing consumer trends, including the demand for transparency on the provenance of ingredients.
To show that the brand cares about the nutrition, sustainability, and global impact of indulgent treats.
To instill a sense of community that is inclusive of the cocoa farmers.